Built by
‍Top Law Enforcement & Performance Coaching
instructors

The DEVELOPMENT PLATFORM

Aptitude’s Talent Development platform pairs employees with expert career-development coaches. Set clear goals, review progress, get actionable feedback and stay accountable.

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Results in as little as 3 months

76% Increase in Agency Loyalty
69% Decrease in Desire to Leave
43% Boost in Professional Pride
65% Increase in Life Happiness
88% Engagement & Utilization

Reduced politics

Positive Morale

Stable Workforce

Peak Productivity

Less Confusion

Virtual Sessions. Real Humans.

Video-based sessions with coaches outside your service provide unbiased support and a fresh perspective. You get broader expertise, full confidentiality and higher uptake than internal programs.

SIMPLE SCHEDULING & MESSAGING

Aptitude’s Platform is the hub for coaching. Employees can schedule sessions, manage details, share files and review past notes—all in one place.

SPECIALTY TRACKS & 100’S OF TOPICS

Coach-designed, multi-session Career Development programs focused on professional & personal needs. With hundreds of topics, employees choose the skills they want to build—personalized growth and targeted results.

Coaching coast to coast

With hundreds of coaches to pick from, your members can connect with someone outside their circle and service. That independent perspective builds trust and drives engagement.

The Coaches

Coaches include FBI National Academy alumni and ICF-credentialed professionals with deep Canadian policing experience. Choose from 100+ topics and a diverse roster—there’s a coach for every member.

Research-Backed Coaching

Studies from the ICF show that career development coaching delivers an 86% return on investment, while the Harvard Business Review highlights improvements in productivity and work quality. Coaching enhances leadership, communication, and problem-solving skills, helping officers grow both professionally and personally.

Confidential Admin Oversight

Aptitude’s Executive Dashboard lets police service administrators see the impact of coaching on staffing and organizational health. That means proactive workforce management, smarter decisions and measurable ROI.

RETENTION is Wellness

Support sustainable retention by enhancing well-being and personal growth and development. When employees thrive, they contribute more effectively.

Complement Your Programs

Complement wellness programs, EAPs, and peer mentoring by focusing on growth. As a neutral third-party, coaching boosts engagement and success by offering unbiased support. This external approach empowers employees to develop skills, driving long-term personal and professional improvement while enhancing the effectiveness of internal programs.

What Would your coach say?